Amazon offers $1,000 prizes for drivers who say why they love their job

What: Amazon is offering $1,000 prizes to its delivery drivers who share their reasons for loving their job.
Why: The company aims to boost driver morale and retention rates.
Signal: This move may indicate a shift in Amazon's focus on driver welfare and satisfaction.
Target: Amazon is targeting **10,000** drivers for the incentive program.
Risk: The program may increase competition among drivers, potentially leading to decreased job satisfaction.